Meta, the company behind Instagram, has recently bought the website address Threads.com. This was noticed when the ownership details for Threads.com changed on September 24.
Before this, Threads.com belonged to a different company that made a work communication tool similar to Slack, which was backed by the investment firm Sequoia.
When Meta first introduced its new social media platform, it used Threads.net because someone else owned Threads.com.
After Meta started its service, the original owners of Threads.com received several offers to buy the domain. Eventually, Shopify bought it, but the price wasn’t made public. Now, it seems Meta has taken control of the domain.
“Around the same time [when Threads.com was considering selling the domain], a handful of companies approached us, wondering if we would be open to an acquisition,” the company said in the post on its homepage at the time of announcing the acquisition. “When this happened in the past, we would politely decline. However, this time, things were different. We weren’t that excited about the time it would take to invest in a rebrand, and with mind-warping technological advances now being a commodity, we were excited about joining a place where we could tinker at scale,” the post explained.
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Shopify has yet to respond to a request for comment.
