Riyadh : Meta has announced the launch of a new program called “Creator Fast Track,” aimed at helping content creators grow their audience quickly and increase their earnings on the platform.
The company said the initiative is designed to support established creators, especially those coming from other platforms, by making it easier to build a presence on Facebook.
As part of the program, eligible creators will receive increased reach on their content along with financial incentives.
According to Facebook, creators joining the program will get three months of guaranteed pay for posting eligible reels. Those with at least 100,000 followers on platforms like Instagram, TikTok, or YouTube can earn up to $1,000 per month, while creators with over one million followers may earn up to $3,000 per month.
In a statement, the company said, “We’re launching the Creator Fast Track program on Facebook, which makes it easier than ever for established creators to accelerate the growth of their audience and earn money.”
The move comes as Facebook continues to invest heavily in the creator economy.
The platform revealed that it paid nearly $3 billion to content creators in 2025, marking a 35% increase from the previous year and the highest annual payout so far.
Facebook also highlighted that creators can earn through multiple content formats, including reels, stories, photos, and text posts. Reels accounted for around 60% of total creator payouts last year.
To improve transparency and help creators understand their income better, Facebook is also introducing new performance metrics. These include “Qualified View,” which indicates views eligible for earnings, “Earnings Rate,” showing approximate income per 1,000 views, and “Non-Qualified Views,” explaining why some views do not generate revenue.
The company said these updates aim to reward original content and encourage deeper engagement and longer watch time.
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Facebook’s monetization program remains invite-only, creators can express interest through the Professional Dashboard on the app.
With the launch of Creator Fast Track, Facebook is strengthening its push to attract creators and compete more aggressively in the growing global content economy.
